Scaler

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Duration

12 Months
Program

future ready

Build AI-Powered Business Advantage

Learning Format

Learn from AI-first business leaders

program

Dual Immersion Program

- Sundar Pichai when asked about AI

AI would not replace you

But someone using AI will

PRE-AI

Marketing teams that relied on intuition, broad segments, and slow A/B testing….

POST-AI

Now gets intent signals upfront, receives instant creative variations, and watches targeting refine itself live.

PRE-AI

Ops teams that found issues through audits, delays, or customer complaints….

POST-AI

Now sees bottlenecks appear in real time, predicts failures early, and prevents escalations before they surface.

PRE-AI

Product Managers that spent hours pulling data, guessing patterns, and writing PRDs from scratch….

POST-AI

Now sees user behaviour surface instantly, gets PRD drafts auto-generated, and pressure-tests ideas through quick simulations.

This isn't the future.

This is happening now.

89% Companies say they need AI-skilled workforce

STATS BY

BCG 2024 Study
(1,400 C-suite executives)

65% of managers say AI skills are critical to stay competitive

STATS BY

edX 2025 Survey

While you are losing on this

Your Peers are already Winning.

Moving from data to decisions 10× faster

Driving 3–5× stronger business results

Become the "AI-capable" person. 2–3× more visible

This is why we have built

Online PGP in Business & AI

A Complete Learning Experience for the
Future of Work

Master core fundamentals, business strategy, and hands-on execution through India’s most comprehensive professional program

learn

Core Management Essentials

Learn the core of business - the way modern managers actually work.

KEY TOPICS WE COVER

Business
Finance
Operations
Strategy
Marketing

integrated with

Applied AI Learning

Understand how AI transforms every business function and use it in real workflows

deep ai exposure

Industry Leaders

Operators who have built, led, and scaled real companies.

Program Designed by

Adhiraj Arora
Program Advisor
Nandita Deogharia
Marketing Strategy Leader
Jubin Sharma
Business Strategy Expert
Aayush Goel
Product & Growth Expert
Abhinav Vijayvargiya
Chief Finance Officer
Rishab Gupta
OPS Leader
Naman Bhalla
AI Product Head
Anshuman Singh
Co-Founder, Scaler

mastered through

Solving Industry Challenges

Work on live industry challenges from companies shaping today’s volatile market

EXPLORE CASE STUDIES & BUSINESS SCENARIOS FROM*

Project:
Make a case on Revenue Stagnation
Project:
Optimise campaigns using data & AI
Project:
Summarise noisy data into ready insights
Project:
Leverage behavioral insights for activation
Project:
Build the customer journey for a new product line
Project:
Decode P&L: find revenue & cost drivers

*These are not sourced from these companies and are only representative

Don't just learn what worked yesterday. Learn what will work tomorrow.

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curriculum overview

Designed to Make you Industry Ready

foundations

Business and Tech 101

Build Business & Finance Intuition – Grasp how businesses make money demand, costs, unit economics, and simple P&L logic

Build Data Confidence – Clean, analyse, and interpret data using Excel + AI to uncover business-driving insights.

Build Problem-Solving & Operations Intuition – Break problems down, map markets, understand processes, and communicate insights with clarity.

Management Mastery

Advanced Management for Today’s Businesses

Strategy & Marketing – Master core strategy tools (Porter, RBV, Value Chain), digital marketing economics (CAC, LTV, ROAS), and strategic pricing.

Finance & Economics – Build financial judgement across P&L/BS/CF, revenue recognition, cost behaviour, ratios, and capital allocation (NPV, IRR, payback).

Operations & Leadership – Develop operational clarity (flow, bottlenecks, forecasting, lean) and leadership skills for fast-moving teams.

AI Foundation

Master the Fundamentals of Modern AI

How Modern AI Works – Learn core mechanics - learning paradigms, transformer stacks, tokenization, embeddings, and attention flows - so you can reason about AI systems at a technical level.

How to Operate AI Effectively – Gain operator-level skills: task orchestration, output verification, observability tooling, evaluation frameworks (evals), and failure-mode diagnostics to control model behavior.

How to Use AI Systems in Real Workflows – Understand LLM reasoning patterns, multimodal interpretation across text–image–audio, and how embedding spaces and RAG pipelines drive real-world applications.

AI in Business Specialisation

Modern Business with AI Execution

AI Product Management & Analytics – Integrate AI into discovery, prototyping, and execution and then ship your own product

AI-Powered Transformation in Marketing – Use AI for segmentation, content, SEO, influencer analysis, and full-funnel growth

AI for Business Performance: Strategy, Operations & Finance – Use AI for problem-solving, forecasting, financial analysis, and scenario planning.

capstone

Industry Sourced Projects

Market Entry & GTM: Smart Wearables in SEA – Plan a wearable-tech brand's Southeast Asia entry: market sizing, segmentation, competition, and go-to-market strategy.

Revenue Engine for a B2B SaaS Product – Fix a SaaS revenue problem: refine ICP, optimize funnel, test pricing, and build RevOps for predictable growth.

Operations Redesign for a Retail Chain – Fix a retail chain's inventory imbalance: map demand, close process gaps, and redesign ops for better throughput and unit economics.

Tools & Tech You Will Learn

Analyzing financial statements to understand performance and overall stability.
Chat GPT
Automated system analyzes financial statements for performance and accuracy.
Copilot
Predicting demand and outcomes using forecasting models and simulation tools.
Meta
AI analyzes cohorts and automates funnel insights for better decisions.
Mixpanel
Extracting market and document intelligence from reports and regulatory filings.
Statista
Automatically creating roadmaps while supporting project planning and progress tracking.
Notion
Defining product problems, writing PRDs, and evaluating opportunities effectively.
Claude
Designing intuitive product flows and prototypes through UX and UI principles.
Figma